About us
Explore our gallery to see the heart of our business through photos of our warehouse, events, retail store, and the amazing customers we serve.
Vision
We envision to be the region’s most reliable distributor of original top motorcycle parts, lubricants, tires and accessories.
Mission
It is our mission to meet the motorcycle parts needs of our customers and dealers and the Filipino motorist in the communities we serve while aiding our employees to grow their career within the organization.
History
Cebu Vis-Min Marketing Corporation (CVMC) was established on January 5, 1973 by our founder, Estrellita Tan. Our company began by selling all sorts of merchandise, including fishing supplies, petromax and generator parts, and of course motorcycle parts. We faced many challenges from the beginning, but due to Estrellita’s sheer perseverance in a heavily male-dominated industry, we’ve been able to serve our customers high-quality and genuine motorcycle parts for more than 50 years.
At our core, we believe in honesty, hard work, and reliability. That’s why we only carry and distribute reliable and trusted motorcycle parts to serve the needs of the everyday Filipino. Today, we serve customers all over the Visayas and Northern Mindanao region. Discover more about our journey, and let us know how we can help you achieve your motorcycle parts business needs.
1973
Vismin started as a fishing supply business by a young couple Carlos and Estrellita Tan.
1973
With the advice of the Te family and through Phil. SGC Corporation and Phil. SUNTAL Corporations’ help, the company slowly shifted from fishing to a motorcycle parts business.
Cebu Vismin Mktg Corp was incorporated.
1993
Opening of first retail branch.
1995
Specialised into wholesale business.
2008
The group entered the performance parts business, VM MOTORCITY CORPORATION.
2014
Retail arm re-opened under New Manalili Vismin Motor Parts Corp.
2017
Toppu Burando Distribution Corporation opened.
Our Values
Honesty
At Cebu VisMin Group, we prioritize honesty as a fundamental value, ensuring transparent communication and ethical practices in all our interactions. Our commitment to integrity builds trust with our clients and partners, fostering lasting relationships.
Hard Work
We believe that hard work is essential to achieving success and delivering exceptional results. Our dedicated team consistently goes above and beyond, putting in the effort needed to meet and exceed our clients' expectations.
Reliability
Reliability is at the heart of our operations, as we strive to be a dependable partner for our clients and stakeholders. You can count on us to deliver on our promises, providing consistent support and quality service every step of the way.